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Saturday, April 27, 2013
Dictionary of Marketing Over 6,000 Terms Clearly Defined
Author : A. Ivanovic, P.H. Collin Publisher: A&C Black
Page:305 Format:Pdf Language:English
This is a comprehensive vocabulary of marketing terms, all
explained in clear, simple English. Each entry has a part of speech, a note on
grammar and an encyclopaedic commentary.
This fully revised third edition contains 7,000 entries, each with
a part of speech, a note on grammar, an encyclopaedic commentary, and an
example sentence to show how the term is used in context. Differences between
British and American usage highlighted Phonetic pronunciation given for all
entries Useful supplements provide a SWOT analysis, sample rate card and
print-specification form Quotations from magazines and newspapers give real-world
contexts The Dictionary of Management is an invaluable tool for anyone who
works in or studies business marketing, and for any professional looking to understand the terms crucial
to the growth and success of their business.
Download this best business: Dictionaryof Marketing
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